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Where we're going

Creating and managing spaces in a way that changes lives

Our purpose is embedded in, and enabled by, our integrated strategy – ensuring we create and manage spaces in a way that changes lives.

We adopt an agile approach to the way we do business, with a clear focus on real estate and related investments rather than a particular sector. In a challenging operating context, our flexible and integrated strategy has guided us, ensuring we are making choices today that build tomorrow.

Our strategy centres on our five strategic priorities, which guide our decision-making and execution in our endeavours to create value in the short, medium and long term.

Living our purpose

Creating sustained value for all our stakeholders

Securing capital in a constrained and costly environment

Operating responsibly in a low growth, rising administered cost context

Harnessing our people's skills, abilities and attitude


Creating sustainable places that empower people

As a long-term asset class, doing what we can now to ensure future prosperity must form part of our strategic thinking.

While our long-term goal is to increase our total return through improved cash flow, we understand that value is not created in isolation and we are committed to creating broader value for the societies in which we operate.

We have deepened our commitment to the UN SDGs, identifying additional SDGs we believe are most relevant in terms of potential impact and opportunity for our business. Our eight primary SDGs are those most relevant to our business, within the broader industry and national context.

Our primary SDGs are:

Good health and well-being

Affordable and clean energy


Industry, innovation and infrastructure

Climate action


Gender equality

Decent work and economic growth


Sustainable cities and communities

Peace, justice and strong institutions


We have identified five secondary SDGs that we could potentially impact. The secondary SDGs were selected based on their relevance in South Africa and the local real estate industry. These SDGs were also selected because they will help us achieve our primary SDGs.

Our secondary SDGs are:

Quality education

Clean water and sanitation


Reduced inequalities

Responsible consumption and production


Partnerships for the goals


For more information on our commitment to the SDGs, refer to our ESG report: